Want to learn SEO but still unsure? There are several reasons to establish yourself to know more about Search Engine Optimization. Especially in the modern era and in the midst of a pandemic, all of this makes everyone need to jump into the digital world in order to survive economically.
Here are three of them:
1. Social media and SEO are the mainstream of business development
In the last three years there has been a very fast movement in the development of digital marketing. Social media is certainly a bone, but SEO is no less important.
In developing a business, brands are sought in two main streams, want and need. At the beginning of the brand entry, they should do self-promotion to create this desired market on social media, influencers/endorsers. After that, after we know the brand, we will definitely browse. Well, this is a need market. SEO for those who need the market. That's where the importance of SEO.
2. Obligations, not options
SEO is no longer an option but a mandatory one. Because, there are many examples when a brand is no longer involved in digital, then the existence of the brand is also threatened.
The more you come here, the more it becomes a necessity. If you don't go digital, you can drown. At first this brand was already big but because there was no digital marketing, the brand could be drowned by a new brand.
Moreover, there is a rapid acceleration in social media such as YouTube and Instagram trends which are now also starting to compete with other platforms such as TikTok. This makes brands need to connect with more people faster, plus more cost-effectively.
3. Long term investment
SEO is a long term investment. Keep in mind, too, that Google is the site that is most frequently visited.
Mastering keywords related to websites is a very fundamental technique. You have to master and be patient, because you just saw it might not appear (on the top page of Google - ed) but if you are diligent and update with good content, in the 4th month many people enter our website. It's like planting a tree.