Today, TikTok has officially introduced TikTok Shop for the Malaysian market, thus enabling the buying and selling process to continue on the platform without having to leave it.
The introduction of this feature in Malaysia is in line with TikTok's target to become a "Shopertainment" application-where users can follow the content, and shop directly on the platform.
TikTok said in 2021 alone, Malaysia recorded RM279 billion in transactions in the trading arena, and is expected to continue to grow rapidly for years to come. This also shows TikTok in the right arena in helping traders and consumers.
Users will be presented with a promotional video including a direct link to purchase without leaving the app.
In conjunction with this introduction as well, TikTok offers free shipping vouchers, discount vouchers, and more.
Tags
APPS & GAMES