OnePlus has now announced a strategic collaboration with Oppo in an effort to improve the quality of their respective products. With this collaboration, Oppo will invest more than CNY 10 billion to OnePlus for the next three years until 2025. China will be one of the first markets that will enjoy the benefits of this collaboration first.
This new 'dual-brand' strategy also sees OnePlus as the flagship brand for flagship smartphones for both manufacturers. At the same time, OnePlus products will also have a net profit margin to help maintain the best features and quality at various selling price points.
Apart from that, Oppo is also said to be sharing its advanced technology with OnePlus to help improve certain aspects of future products. Next, OnePlus products including smartphones and accessories will also be sold at Oppo's official online store in China. At the same time, customers can also get product repair services at Oppo service centers nationwide.
Also announced is a relaunch for the OnePlus community app in China. This is one of the platforms that make it easy for users to obtain and share information easily with each other. All this was announced by OnePlus during its ninth anniversary event held recently.