Advertising Revenue On YouTube Decreased Last Quarter

 


Google, through its parent company Alphabet, has announced its financial statements for the last quarter, showing the company and its earnings.


Through the shared data, one of the things seen is that advertising revenue by YouTube continues to decrease in the last quarter by 2.6% compared to last year. This at the same time makes YouTube's advertising revenue decrease for the third consecutive quarter in recent times.


It is not known what the impact will be on YouTube's advertising revenue in terms of subscriptions and other related revenue.


Advertising is one of the main sources of income on the video platform, and the results are also shared with the content publishers on the video platform. With the reduction of YouTube's income, it is not impossible that it will also have an impact on the income of content publishers on the platform.

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