Two months ago Instagram Business reported that they would start displaying ads on the search section of the app. Today the feature is rolling out and they say this feature is for enterprise users to monitor ad results with more detailed data.
With the introduction of this feature, users will also see a more specific list of ads. This means that this section allows you to search for anything that exists on the Internet and or also search for specific products directly on Instagram. Interestingly, users can also give direct Instagram account access to clients to both read and evaluate data during the presentation session.
Like on Facebook or on Instagram every post that has an ad will have a label. The new feature also simplifies the concept of working anywhere as long as there is internet access. Then Meta also lost up to RM42 billion due to Apple's anti-tracking feature. So by targeting users who are actively looking for ads and want to get promises only this year Meta may return to record profits.
In my review, this ad search feature is still not available in Malaysia even when searching for local sellers. Do you want this feature or do you feel it's not important and probably won't even use it.