Through the latest data compiled by Statista as of the end of January 2023, it shows that Malaysia has a total of 19.3 million active users on the TikTok platform. This puts Malaysia as one of the 20 countries with the highest number of TikTok users in the world.
TikTok is an application under Bytedance that positions their application as an entertainment application as well as e-commerce. Through it, users can enjoy various content in video format, as well as purchase goods through the TikTok Shop.
In addition to Malaysia, Indonesia ranks second with a user figure of 109.9 million, and the United States ranks first with 113.25 million active users.
These were the numbers around last January, and it is likely that the numbers have now shown a big change. According to TikTok itself, the Southeast Asian region has a total of 325 million active users as of mid-2023.
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APPS & GAMES