Threads are now being promoted directly through Instagram

 

Meta now appears to be starting to promote Threads directly through the Instagram app. Through a recent test, shares from friends on Threads started appearing directly on the Instagram homepage – and then users were given the option to open the Threads app.

With this move, there is a possibility that the rate of interaction and opening the Threads application will increase day by day than before.

Threads, which is positioned as an alternative competitor to Twitter, has received high registration numbers in its launch week, but it has struggled to keep active users due to the lack of some features that users want. Meta itself is actively introducing new features bit by bit – and also promoting the Threads offering.

Maybe we'll see Threads actually offer healthy competition to X (or Twitter) in a few months.