Today, Proton has officially introduced a brand for their electric vehicle, called Proton e.MAS. In line with the announcement, Proton also shared that it will launch the first Proton e.MAS EV in December this year.
This may position Proton as the first electric car manufacturer in Malaysia. Before introducing the first car, Proton is expected to make several announcements to build brand recognition and promotion leading to the introduction of the electric vehicle.
Among the things that are expected to be shared include collaboration with charging station service providers, and also introducing a special application for Proton e.MAS users.
With this latest partnership, we look forward to the launch of the first Proton e.MAS EV at the end of 2024.