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OpenAI is now reportedly considering introducing ads on their artificial intelligence product, ChatGPT. This step is their effort to generate revenue from the services offered to the public.
For now, it is still in the consideration phase, and it is not yet known how it will be implemented. For your information, ChatGPT has also previously introduced their search engine called ChatGPT Search, and intends to compete with Google through it.
OpenAI has also been seen to have started to get advertising industry talents from Meta and Google recently.
The cost of offering artificial intelligence-based services is higher than other internet services. ChatGPT itself offers paid plans, but not many users subscribe. Another method they use to generate revenue is by offering API access to developers and businesses. With the advertising integration step, it is expected to be able to help OpenAI more in terms of revenue, and reduce the loss rate.